What is Social Media Marketing?

Social Media Marketing is commonly called by its acronym: SMM. İt is all about promoting products or services on platforms like Facebook, Instagram or Twitter which allows the company to connect with their customers and target new ones to increase their sales. You can think of social media marketing as a sort of online word-of-mouth strategy, because when a product or a service appeals to a consumer, they will share it with their family, friends and colleagues. Social media is a great way to get recognized by your customers, partners, suppliers and improve your company’s image.