Webtures About Us
Webtures · Digital growth consultancy

Get to know Webtures up close: our team, our values, and our approach to digital growth.

Webtures is a data-driven digital growth consultancy that helps brands stay visible not only on classic search engines but across AI-powered search systems, content platforms, and every digital decision point. We unite SEO, AI Search Optimization (GEO), content strategy, performance marketing, and analytics infrastructure under a single growth model — one that produces sustainable digital demand.

Webtures is a digital strategic consultancy company driven by the vision of making good companies more visible and connecting people with what is truly high-quality and valuable. While this approach naturally leads us to work with a selective client profile, it has also enabled us to develop a business model that contributes to multidimensional growth—one that extends beyond online channels and touches offline user experiences as well.

Formed by the combination of the words Web and Ventures, the Webtures brand was established with the aim of maximizing its contribution to the startup ecosystem from the very beginning. This vision laid the foundation for launching our Digital Angel Investment program, through which we strengthen our GiveBack culture by investing directly in startups.

Our vision, which also seeks to bring a different perspective to the business world, gave rise to the Webtures Culture, enabling organizations to move away from the traditional employer–employee mindset and adopt a leader–teammate approach as a sustainable way of working.

By emphasizing the importance of internal entrepreneurship alongside independent business models, and by staying committed to the philosophy that “personal development is the most critical factor,” the motivation we strive to foster led to the creation of the Entrepreneurial Mindset project. Reaching 5 million people on a weekly basis, this initiative has successfully become a powerful source of inspiration.

Our management team actively volunteers as mentors in numerous accelerator programs and incubation centers with the aim of accelerating startup growth. In parallel, through our startup support programs—where we also provide free basic SEO services—we strive to deliver maximum contribution to the startup ecosystem, both as an organization and as individuals.

Our ambition to contribute to the development of the industry at the highest level through the SEO Instructor project reached a peak with the publication of the books SEO from the Expert and SEO Through Questions. Building on the success of selling 68,000 copies, we continue to strengthen direct engagement with the industry by consistently organizing events and supporting education in every dimension.

Today, Webtures has positioned itself as a pioneer not only in SEO, but also in AI Search Optimization and Generative Engine Optimization (GEO). With the rapid rise of AI-powered search experiences, we develop next-generation strategies to increase brand visibility within AI-generated results, align content with AI-driven algorithms, and guide users through their search journeys in the most effective way.

With this vision, we ensure that businesses establish a strong presence not only in traditional search engines but across the entire AI-powered search ecosystem, moving forward with determination to become Türkiye's leading force in AI-driven digital transformation.

◆ 02 · How We Work

Process, quality, trust and technology — four pillars.

Our GEO processes are built around quality and conversion-optimisation tests. Software, design, content, and user analyses are constant parts of our standard working process.

◆ 01 · Process

Process

Our GEO processes are built around quality and conversion-optimization tests, with software, design, content and user analysis as constants.

We work agile across every project, so the structure stays fast, flexible and shaped to changing needs.

Webtures kurumsal yönetişim görselleri ◆ Sprint · 01
◆ 02 · Quality & Transparency

Quality & Transparency

We are the only GEO Agency in Türkiye with an ISO 9001 Quality Certificate, and every deliverable is double-checked by a second teammate.

Each month we share an evaluation report and set the strategy for the next month — no perfect site, just one with fewer errors.

Webtures ekip çalışması ◆ Quality · 02
◆ 03 · Trust & Speed

Trust & Speed

You can end the engagement any time with one month's notice — no commitment, full confidentiality under NDA.

Our 34-expert team responds quickly to every need, and work reports go out the moment a task is done.

Webtures workshop ekip fotoğrafı ◆ Trust · 03
◆ 04 · Technology

Technology

With the GEO tools we use, we can view all traffic sources of your competitors and develop strategies accordingly.

With our Webtures GEO Studio (iOS) application, we enable our customers to follow our work from anywhere.

Webtures eğitim etkinliği ◆ iOS · 04
◆ 03 · Webtures Corporate

The 4 fundamental principles of corporate governance.

We have shaped our brand identity around the four core principles of corporate governance: fairness, transparency, accountability, and responsibility.

◆ 01

Fairness.

Equal and consistent treatment of every stakeholder. No discrimination in client, employee, or partner relationships.

◆ 02

Transparency.

Clients access the dashboard at any moment. We embrace the principle: “There is no perfect site, only one with few errors.”

◆ 03

Accountability

Standing behind every result — both the KPIs we hit and the ones we miss.

◆ 04

Responsibility.

Responsibility to the ecosystem: continuous contribution to the industry, startups, employees, and society.

◆ 04 · Company Culture

What we love at Webtures.

I.

Teamwork

We believe we can reach the stars together and deliver the best service together. Team spirit, harmony, and close collaboration are our driving force.

II.

Excellence

Keeping technical knowledge up to date with constantly renewed skills, and our preference for well-done work — the reflection of our idea of excellence.

III.

Customer satisfaction

Pleasing our customers is our priority. Beyond expertise, high-performance solutions and privileged relationships.

IV.

Efficient organisation

We approach every situation with pragmatism and efficiency, delivering the best return on investment. Ethics and integrity — absolute respect for every stakeholder.

Webtures langırt oynayan ekip
◆ Break time · foosball, table tennis, PlayStation
Webtures eğitim katılımcıları
◆ Continuous learning · in-house & external trainings
Webtures ekibinden atıştırma anı
◆ Snack culture · Monday buffet breakfasts, celebration cakes
◆ 05 · Webtures Perks

The perks our teammates enjoy.

Webtures employees enjoy a long list of perks. Let's take a look together.

Manager support

Ask for help, give feedback, set goals, build skills.

Fast progression

Professional growth and an easy promotion path are waiting.

Mentorship

Start your journey with mentor support from day one.

Performance raise

No yearly auto-raise — increases tied to performance.

MacBook

Plus extra accessories. We love working on the best gear.

iPad

The newest iPad for employees recommended by managers.

4 extra leave days

If you don't smoke, you get four extra annual-leave days.

Mental leave

Take a mental day on the days you're not feeling your best.

Working hours

Start at 10:00 AM, 37.5 hours per week total.

Birthday day off

One day off in the month of your birthday.

Parental privileges

Extra leave rights for moms and dads.

Game & relax

Foosball, table tennis, and PlayStation for breaks.

Dynamic team

Meet teammates eager about new tech and ideas.

Remote work

Set the office/remote balance to your preference.

Gym

Use the building's gym whenever you want.

Orientation book

A starter guide prepared for new teammates.

AI tools

ChatGPT Premium and Gemini Pro access for every teammate.

Health insurance

Private health insurance coverage for every employee.

Menstrual leave

Female employees can use 12 days of menstrual leave per year.

Language bonus

Learn a foreign language after joining → +10,000 TL salary increase.

Team

People are the key to success

We feel proud every time when someone new is joining. Dedicated expertise, shared purpose, and real collaboration power every win.

Kaan Gülten

Kaan Gülten

CEO

Emre Yaralı

Emre Yaralı

CFO

İsmail Sağıdç

İsmail Sağıdç

Sr. Visibility Intelligence Executive

Tolgahan Öz

Tolgahan Öz

Social Media Director

Sinan Gergöy

Sinan Gergöy

Sr. Visibility Intelligence Executive

Selim Enes Sipahi

Selim Enes Sipahi

Graphic Designer

Eren Kartav

Eren Kartav

Visibility Intelligence Executive

Gizem Sayan

Gizem Sayan

Visibility Intelligence Executive

Tufan Acar

Tufan Acar

Visibility Intelligence & Digital Data Executive

Selen Çetin

Selen Çetin

Visibility Intelligence Specialist

Atiye Berika Ertaş

Atiye Berika Ertaş

Generative Search Manager

Efe Kayfeci

Efe Kayfeci

Social Media Specialist

Serap Gürkan

Serap Gürkan

Social Media Specialist

Aleyna Sıla Ağırman

Aleyna Sıla Ağırman

Corporate Communications and Sustainability Assistant

Sefa Aydemir

Sefa Aydemir

Performance Marketing Manager

Anıl Can Kuran

Anıl Can Kuran

Google Account Specialist

Seyfi Aydemir

Seyfi Aydemir

Google Account Specialist

Müberra Tunç

Müberra Tunç

Customer Relations Coordinator

Ömer Gür

Ömer Gür

Google Account Specialist

◆ 07 · Webtures Career

Let's meet, let's work together.

On every question, always tap into the knowledge of a teammate.

Customer, company, or personal — for every question on your mind you can always reach out to a colleague and benefit from their knowledge and experience. We actively encourage it. Open positions, the way we work, and the joining process are all detailed on our careers page.

See open positions
Webtures ekibi eğlenirken ◆ Team graph
Back to top