Author · Generative Search Manager

Atiye Berika Ertaş · Webtures Author

With my expertise in search visibility and GEO, I develop data-driven and sustainable strategies to enhance brands' organic and AI-driven presence. I take an active role in technical optimization, content structuring, and user-focused processes, ensuring that content performs well for both classic search engines and AI answer engines. I also work on Generative Engine Optimization (GEO), analyzing how brands are positioned within AI-powered search systems and developing strategies aligned with this evolving ecosystem. By combining an analytical mindset with strong technical knowledge, I focus on delivering measurable and impactful results.

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Atiye Berika Ertaş · Webtures Author

Latest Insights from Atiye Berika Ertaş, Page 1

What is ChatGPT Agent Mode? How to use it in GEO workflows

AI Visibility in the Automotive Industry: Brantial Report Findings

Content Optimization for AI-Powered Search Engines

What Is Zero-Shot Learning? When Does It Provide an Advantage?

Content Depth or Breadth? Which Is More Effective in AI Search?

AI search glossary: AI Mode, GEO, and AEO terms

How to Build an AI GEO Strategy for Multilingual Websites

Agent-Native Transformation: The 2026 Agentic Commerce Guide

How Should You Analyze Google AI Overview Results?

What Is Perplexity GEO? An Optimisation Guide for Brands

What Is Gemini Omni? Google’s New Multimodal Video Model Explained

How Do Author Biographies and Expert Bylines Affect AI Citations?

ChatGPT Ads Has No Search Terms Report

AI Crawler Bots: A Guide to GPTBot, PerplexityBot, and ClaudeBot

What Is AEO? Answer Engine Optimization Guide

How to Create Persona-Based Landing Pages for AI Search

AI Search Optimization: The AEO, SearchGPT and GEO Guide

How Do UGC Content Assets Contribute to AI Search Visibility?