Articles published
Atiye Berika Ertaş
Generative Search Manager
Insights, strategies, and stories from Atiye Berika Ertaş about SEO, analytics, and growth.
38 articles published
Latest insights from Atiye Berika Ertaş
Fresh commentary drawn from Webtures research and case studies.
23 Jan 2026
Why Visibility in AI Search Can't Be Measured Only by Clicks
In AI Search, brands can be visible without earning clicks. Learn how presence in AI answers, citations, and visibility can be measured.
07 Nov 2025
The Best AI Search Performance Monitoring Tools
Discover the most effective tools, features and strategic visibility analyses for measuring AI search performance. Learn about the future of SEO.
19 Sept 2025
Mastering Semantic SEO 2.0 in the Age of AI Search
Master Semantic SEO 2.0: build topical authority, optimize for AI-driven search, and align content with entities, context, and user intent.
06 Mar 2024
The Importance of Google Consent Mode V2: Digital Privacy and User Consent
Discover how Google Consent Mode v2 optimizes data collection while protecting user privacy. Boost your web performance with innovative solutions!