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SEO

SEO is the latest game changer that nearly every single digital marketing strategy revolves around nowadays. The main strategy is to pinpoint essential keywords that your field of work and online business are going to mostly benefit from, and then run a budget-friendly digital marketing campaign while expanding your online business.

How Do We Do?
Prestige

Increases brand prestige and recognition.

Users think of this about the first-ranked site they see in their searches: “These sites are the most preferred sites by people." This perception based on Google results is enough for you to create the best brand image in your sector.

High Conversion

It is the most profitable advertising investment with the highest conversion.

We increase your conversion rates through strategies that are based on the relation between your audience's behavior analysis and your conversion results, starting with the identification of keywords that match your target audience's needs with the needs of your KPIs.

Target Audience

It helps to directly reach relevant target audience.

We set the target audience analysis in a vision-oriented way both in short term and long term in order to provide you with a potential and promising way to make profit in the short term and to become a market leader in the long term.

Savings

Save on other advertising and store expenses.

SEO is the marketing strategy in which the research processes are used in the most effective way and users' motivation to learn and purchase is high. By focusing on the conversions of your other marketing channels, we make plans to reduce your costs.

Visibility

Greater brand visibility.

Brand recognition is directly related to the channels your brand is displayed and how much its being displayed. When people search you when needed and see your reputable impression, it will increase the power of your brand and you'll focus on long-term benefit with minimum cost.

Quality Score

Thanks to keyword compatibility, ads cost less.

The quality score assessment in Google Ads depends on your site's compliance with your target keywords. Since we set our SEO studies in line with technical keyword compliance, it increases your performance by reducing your costs as it increases the quality score of your existing Ads campaigns.

01

SEO is more than “Search Engine Optimization”

SEO is an umbrella term that encapsulates different lines of work done for the increased visibility of your online business. For a functioning SEO, each subsidiary operation should be using effective ways of referencing and advertising. The ultimate goal of SEO is to let search engines and internet users find your online services/products with cleverly designed marketing campaigns.

What does it Mean to be Listed at Top of the Search Results Page?

A simple question to ask yourself is: When you use Google to find what you want to find, where do you look first? Most people would say the “first few results”. Only a small group of people bother looking at the following pages. Eye-tracking and heat-mapping studies show that when using search engines, user behavior draws a triangular viewing pattern with the information that is in front of them.

02

What Are the Advantages of SEO?

Search engine optimization studies are planned in line with the needs of your company and tailored for your brand. As a result of the success of keyword targeting that is extracted after an analysis carried out on your website;

  • Enhanced Brand Awareness and Prestige
  • Superb Return on Investment (ROI)
  • Reaching Target Audience With Ease
  • Cost Effective
  • Increased Website Visibility and Usability
  • Lowered Cost of Adwords Due to Precise Keyword Targeting
SEO'nun Avantajları Nelerdir?

03 Example;
Imagine you have a store selling shoes;

Even if your location is at one of the most crowded streets in the city you can still increase your sales by 40 fold with a professionally built e-commerce site. The upside is that you will probably have to reserve only 10% of your expenses to make this happen!

Searched Keywords
/ Monthly Avg. Search Rate
  • Shoes
    110.000
  • Nike Shoes
    90.500
  • Adidas Shoes
    60.500
  • Spor Shoes
    49.500
  • Shoes Models
    33.100
  • Men's Shoes
    27.100
  • Puma Shoes
    27.100
  • Beta Shoes
    22.200
  • Women's Shoes
    18.100
  • Elle Shoes
    18.100
Monthly Search Volume
456.200
among 10 words listed on the side
1.000.000
in all the shoe related words

Keywords matter in the online world. Choosing the right keyword is crucial for your success. The above example simply demonstrates the potential benefits of e-commerce. In the example above, we selected certain keywords. In total, 10 different keywords will get an average of 456.200 search rate monthly. This is just the beginning. Considering there are other words related to shoes, adding them together we can easily reach a search volume of 1 million. Imagine the full sales potential an e-commerce business has with this.

İnci Akü

İnci Akü: 222% Organic Growth in 12 Months

In addition to the target words, we created pages for long tail words that we identified, supporting both target words and increasing the organic traffic. As a result of our SEO efforts, the organic traffic increased from 12,858 on 20 December 2016 to 41,385 as of 30 November 2017 and hit a total traffic increase of 222%.

  • % 222
    Increase
#

Raking your website higher,

will be much more effective than having a store open for 7 / 24
Webtures ile birinci sıradasınız Webtures SEO - 2
Webtures'ten Önce
En Popüler SEO Kitapları
04

The Most Popular SEO Books

Published for the first time in 2011, the books Uzmanından SEO and Sorularla SEO drew heavy attention, and from that day on they've been updated continuously. Today, they have become the most popular SEO books by reaching the sales figures of 64,000 units. The SEO books published by Webtures Publications are still in demand and read as a guide in the sector.




05 Webtures SEO Operational Process


In our first meetings with customers, as the Webtures team, we are clearly explain the value we will add to their brands and websites. While preparing detailed technical reports for the websites, we also provide our customers with detailed keyword research based on the sector and competitors. We analyze the overall traffic of the websites, the position of the keywords and the increase in brand recognition during the development and result stages of the SEO strategies we have designed.

Setting Goals

We analyze your website on technical, content and other aspects. We present you the detailed report we prepared. We determine the strategy according to the target KPIs and create a road map.
Keyword Research

We search and analyze the keywords that may be useful for increasing the recognition of your brand and attracting organic quality traffic to your website.
Sector Competitiveness Analysis

After performing your keyword research, we perform keyword-based competitor analysis. Once the analysis is out, we investigate the market share of your competitors and present the market report of your sector.
SEO & Content Strategy

Together with the keywords that we generate in our keyword analysis, we come up with a brand-specific content strategy. We eliminate the technical problems we mentioned in the detailed analysis. We implement the SEO strategy we have created.
Conversation Optimization

Beyond your website receiving quality traffic, we are working towards increasing the action taken on the site. We are constantly conducting A/ B tests to ensure increased conversion in proportion to traffic. We apply the results we find successful to the general.
Analysis & Reporting

Since the day we started working on your website, we install the analysis tools we use. We constantly analyze the results of the SEO strategy we apply and inform our customers through professional business management practice.
Tchibo

Tchibo: SEO Non-Brand Organic Sales Increased by 124%

Tchibo is an e-commerce website that sells special themed products on a weekly or 2-week basis besides its fixed products such as coffee and coffee machine. There is an SEO feature that is known by everyone, and it goes like this: the effect of the studies reveal itself in 2.5-3 months.

  • 124%
    An increase by

06 SEO ROI

Search engine optimization is an important investment for both brands' websites and small companies.

Getting listed on the top of search engines is the most important way to differentiate from competitors and become visible on the Internet. So would you like to learn your SEO (search engine optimization) ROI?

SEO ROI

SEO ROI (SEO Return Of Investment)

The SEO ROI tool calculates how much revenue you can contribute to the site from possible Google positions based on your monthly search volume on a keyword or keyword group. It's based on the formula that is based on estimated purchase rate of traffic to the website in accordance with the clickthrough rates of Google rankings over monthly search volume multiplied by the average product price.

The first question of people who want to make SEO investments and studies on their sites is "When should I start?" - The answer to this question is that they need to take an early step due to constantly developing search engine algorithms and increasing competition conditions because Google and other search engines don't let new sites to rank because they are not popular. We will make your site popular and bring your prestige to a significant level in search engines.

  1. Place Return on Investment is873.600 TL
  2. Place Return on Investment is300.000 TL
  3. Place Return on Investment is228.000 TL
  4. Place Return on Investment is189.600 TL
  5. Place Return on Investment is146.400 TL
  6. Place Return on Investment is98.400 TL
  7. Place Return on Investment is91.200 TL
  8. Place Return on Investment is84.000 TL
  9. Place Return on Investment is72.000 TL
  10. Place Return on Investment is52.800 TL
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  1. You can measure your keyword's search volume here .
  2. Enter information about your products (search volume of your keyword & Average Product Price).
  3. Conversion rate is adjustable. The ideal rate for e-commerce is 2%.
Let's Achieve Together!
Would you like to look
over an example process?

By contacting us, you will be able to have an initial SEO planning process that will be defined to your email address and you will have a preliminary knowledge of our working process.

Annual Planning
Customized Process
Teamwork
and others ...
Contact Us

07 What Our Clients Say About Us

For Our Country
In the field of medical tourism in which we operate, WEBTURES supported us in our SEO projects, advised us about our digital visibility and took part as a partner and contributed to our growth. WEBTURES has become a partner of this purpose in these days when we need foreign exchange earnings the most.

Gülsultan DOĞAN
Co-Founder - MCAN Health

Recent Figures are Quite Impressive
We started working with Webtures for the new design process in the portal section of DonanımHaber, and then we worked closely to increase the power in the search engines of forums and other pages. Our cooperation still continues. Especially the Webtures team's interest and friendliness in all processes is one of the factors that makes the work easier. About misuse on all sites, past issues, and new adjustments

Ahmet GÖZÜTOK
Managing Editor - Donamım Haber

Every month in 2.5 years we grow up
Today, SEO is one of the most important component of a digital marketing campaign. We would like to express our gratitude towards Webtures Family for their never ending endeavour in developing marketing strategies for our brand

Selim ÇİTİL
Digital Media Expert - Yataş (2013-2015)

Together, we've made the impossible!
Our web content is regularly updated on a weekly schedule. Due to special efforts of Webtures that began two months prior to annual work plan, our website is now getting much more traffic than ever.

Bilsev ÇATAL
E-Commerce Manager

At the top of the mountain
Before Webtures, our website was listed poorly in Google search results page. Now, we are being listed in the first and second pages on Google results page. We would like to thank Webtures SEO Team for their valuable efforts.

Levent ÖZAYGEN
Bera Otel General Manager - Kombassan Holding

A Young And Dynamic Team
We believe that we have achieved a very good synergy with the young and dynamic team of Webtures. Our work is progressing well in line with the objectives, and Webtures has an important role in the development of our brand.

Osman CEYLAN
Dijital Marketing Manager - Elit Yavru

With the support of Webtures in terms of both content and software, we have achieved our goals for our website. Our hospital has been serving in the health sector for 20 years. During this period, we had content heavy pages on our website. As a result of reviewing and editing these content in accordance with SEO, our pages achieved the targeted success. I think Webtures team added value to our institution with their approach to our problems, the solution offers they provided even on the issues where they are not the most efficacious and their harmonious manner of work.

Furkan TARHAN
NPİSTANBUL Beyin Hastanesi - Administrative Director
Webtures AI

Webtures Artificial Intelligence and Human Genius Work Together

While Webtures uses all the experience gained with the software developed within the company for error-free planning with Big Data, it performs flawless process management with artificial intelligence tools. Every day we brainstorm on a separate topic for error-free, fast and most efficient results.




09 Frequently Asked Questions About SEO

Do you give any guarantees?

In Google Statements you can find them say that the companies provide you with guarantee about SEO should not be trusted. Since Google's algorithm changes frequently, any company that provides guarantees is not honest. Webtures is a leading digital marketing agency that provides its customers with the highest level of service and results. Although we do not guarantee the best ratings, we have a proven success in achieving results with our customers. You can read our case studies to find out how valuable we are as a working partner of many successful businesses.

Do you outsource your services?

To ensure that we provide the best SEO services and appropriate oversight to our clients, all employees are at our company headquarters.

How long will it take to see the results?

It's hard to say how long will it take for a website to be evaluated since there are 200 different ranking criteria. In our experience, customers often see significant improvements in long-tail keywords in the first 90 days and more competitive search terms in around 180 days. SEO is a long-term strategy, but it has consistently proven to provide the best ROI.

Will I need to make changes to my website?

Normally, no structural or design changes are required to optimize your website properly. Most of the work we do is in the code or content of each page. Typically, most customers choose these changes to be done by our staff. However, if you prefer to apply them yourself, we can also provide clear directives.

Do you do Link Building?

Yes. Over the years, we have established relationships with hundreds of publishers, bloggers and journalists, and we build new relationships every day. Our team is proud to offer relevant and extremely careful feedbacks to move our customers forward in the search rankings. If you think your employees are handled well in most of the daily tasks except link building, ask for a free consultation and our Digital Marketing Consultants can discuss with you our link building options. Click here to learn more about link building.

Can you help websites filtered by Google?

Yes, we've been very successful in removing Google fines. If your website is experiencing a problem, please contact us to find out how we can help improve your website.

How to Do Keyword Research?

We use a variety of tools to analyze keywords across all sector types. For each search phrase, we try to determine the search volume, the relevance of the client's company, the likelihood of a sale, and the keyword's competitiveness. Our team chooses each keyword based on our belief that it will contribute to a successful campaign.

Do you work with e-commerce sites?

Yes. E-commerce websites have a number of unique challenges, but our proven practices bring success. We also worked with various shopping cart platforms such as Magento, Shopify and Big Commerce. Contact us for more information about our e-commerce SEO solutions.

Can I Make my Own SEO?

Yes of course. For this, it will be necessary to read the various contents and books to build your foundation and interpret them using analysis tools. Therefore, you can do your own Corporate SEO work by following the processes below.
Read the book Uzmanından SEO and Sorularla SEO. You can obtain and read the best-selling book in the sector with a sales figure of 64,000 units and find the opportunity to learn the most detailed information.

Should I get SEO for my company?

SEO is an investment for the future of your company. In the long run, organic traffic from search engine optimization has a higher ROI over paid search traffic. If your website doesn't appear on page 1 for your best keywords, you're missing a lot of your online potential. If you request a free consultation, our digital marketing consultants will provide you with a roadmap to success by offering you an SEO plan tailored to your website's needs.

Are you a White Hat SEO company?

Yes. The strategies and techniques we use follow Google's guidelines while keeping up-to-date with the best practices. At the same time, we have carried out a number of research studies that provide an advantage over our competitors, but more importantly, give our customers an advantage. Some of these works can be found on our blog.

What Should I Consider When Choosing an SEO Expert/ Agency?

The Google team has released a video on what to consider when choosing an expert or agency that can work in the SEO field. We think you can get the most accurate information from there.


SEO Ajansı Seçerken Nelere Dikkat Etmeli
Can SEO increase my sales or leads?

Every company says they can give you results, but we have the experience to support it. What really makes us special is our commitment to improve your sales and to create leads for your business. We are aware of the fact that you don't just pay to get better rankings and traffic. Our primary goal is to help you generate income. Knowing this, we try to improve your business every day.

Do you have website audit services?

Yes. We have options for businesses that want to identify any SEO deficiency that their website may have. Our audits provide a roadmap on what needs to be met to have a comprehensive and sound foundation again. For more information about SEO audit services, please click here. If you do not have an in-house marketing team to perform the daily tasks, we recommend that you choose a one-time audit and a monthly SEO service.

Which countries can you provide SEO services for?

We serve the businesses that target the following countries: Turkey, The United States, Canada, UK and Australia.

What software and tools do you use?

We use a range of strong and specific SEO tools and some third-party systems to provide our customers every advantage.

How is SEO and PPC different?

SEO is a marketing strategy to improve ranking to provide organic search traffic. This strategy traditionally has a better ROI over time compared to Paid Search. The benefit of PPC is that you can start realizing traffic and sales much earlier. SEO and PPC are the necessary internet marketing strategies for almost any kind of every business. If you don't know which one to choose, ask for free consultation and one of our Digital Consultants will help you develop a strategy that suits your needs.

How much does SEO cost?

The cost of an SEO campaign varies depending on the targeted keywords, the history of your website, the sector, and the amount of work required to meet your goals. We work with large and small businesses of all sizes and offer affordable solutions that deliver real results. Our digital consultants will evaluate your needs to develop a winning strategy for you. Contact us for a free consultation and price quotation.

Join The Webtures Talks

Thanks to our regular activities, we are trying to get together with you more, We hope to provide you with all the information and experiences we have acquired in an up-to-date manner.


Details

10 Get Back in the SEO Game!

Operational SEO Consultancy

It is the implementation of SEO strategies that we will create with the intent of increasing your organic traffic and conversion rate.
Corporate SEO Training

We provide your digital marketing team with the practical training at a requested level at your company or at Webtures. After the trainings, we perform various tests for participants to solidify the information and increase the applicability.
SEO Roadmap

We deliver 6-12 month roadmaps for your website in technical, content and structural terms.
SEO Audit Report

We evaluate your webpages that are negatively affected by technical errors and Google algorithm updates of your website according to many metrics and provide you with the work that includes optimization and errors.
Global SEO Strategies

We enable you to open your brand to the world with the strategies that we will create and implement for your domestic and foreign targets.
Manual Action Analysis

We help you to revoke your manual action penalties applied against your site by Google team and explain all the details of why they originated.

Browse Our Other Services

What do you think about getting the first place in the search engines and improving the user experience? You can also check out our other services.

UX (User Experience)

The user experience aims to help the site and the visitors reach their aims as soon as possible by directing all the process of the site's visitors.

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ADS

With ADS, you can use many advertising models, make special targeting, and increase your business's profits by reaching the target audience

Details

Are you ready to rise?