İsmail Sağdıç
Insights, strategies, and stories from İsmail Sağdıç about SEO, analytics, and growth.
Latest insights from İsmail Sağdıç
Fresh commentary drawn from Webtures research and case studies.
The Complete Guide to SERP Feature Optimization
Search engine results pages (SERPs) have evolved far beyond the traditional blue links. Today, features like featured snippets, People Also Ask boxes, knowledge panels, and local packs dominate the top of search results, often capturing the majority of user attention. Optimizing for these SERP features is no longer optional—it’s a critical strategy for increasing visibility,
Voice Search 2.0 and the Rise of Conversational Search
The way people search online is changing rapidly, and voice is leading the shift. With the rise of smart assistants, AI-powered devices, and conversational interfaces, search is no longer limited to typed queries. Instead, users expect fast, natural, and context-aware answers. Voice Search 2.0 goes beyond simple commands, focusing on conversational search that mimics real
What Is Custom GPT? What Are The Benefits Of Custom GPT?
What is Custom GPT? Custom GPT, or Generative Pre-trained Transformer, refers to a specialized adaptation of the general GPT model that has been tailored for specific applications or use cases. Unlike the standard GPT models that are designed to handle a broad range of tasks across various domains, a Custom GPT is fine-tuned with datasets
Generative Engine Optimization (GEO): The Future of SEO
Generative Engine Optimization, or GEO, represents a paradigm shift in the world of SEO, tailored towards optimizing content for AI-driven search engines. As traditional SEO strategies evolve to keep up with technological advancements, GEO emerges as a crucial methodology. It focuses on enhancing content visibility within AI search responses, leveraging the power of generative AI