How do I use the google ads I receive for my website? How long are the ads valid?
There are several advertising models in Ads studies:
– Search ads – Display ads – Video ads and – Application ads.
After the establishment of a healthy account, you should routinely perform different promotional texts, analyze the competition well, edit the ads, follow the data regularly, perform optimization studies, review the reports, etc. Other points to be considered are;
– Determining your budget – Identification of keywords – Using guiding materials for the target audience to the site – Providing landing page controls – Focus on both search and display networks – Checking search terms reports – To make optimization studies according to the results to be obtained – To set up the region and other targets well.
You can use Google ads largely by paying attention to these criteria.
The validity part is related to the budget you will allocate. How much you want to invest in your site, you can allocate a budget in the same direction. It would be best to decide after you measure your interaction with your competitors’ activity status and trial and error advertisements.
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