Conversational Marketing Services
- AI-assisted communication via Instagram DM and WhatsApp
- Integration of these platforms in media planning
- Increasing engagement with "Click to WhatsApp/DM" enabled ads
- Custom AI-based campaigns for brands
- Audience analysis and personalised content development
- Chatbot fictions running in HTML5 banners
- Increasing conversion rates with interactive solutions in programmatic ads
Brand Interaction with Instagram DM and WhatsApp
Conversational marketing increases the importance of direct and personal communication with customers. Especially platforms such as Instagram DM and WhatsApp are becoming critical channels for one-to-one interaction with consumers. As Webtures, we create artificial intelligence-supported fictions on these platforms. In this way, we enable brands to communicate more effectively with their target audience. "Click to WhatsApp" or "Click to DM" ads enrich brand interaction and customer experience by offering consumers a direct and instant communication channel.
Programmatic Ads and Conversational Marketing
Programmatic advertising allows reaching the target audience more accurately and effectively. Webtures develops chatbot fictions that work within programmatic ads using Ingosa infrastructure. This innovative approach ensures that the advertisement is not only visible, but also interactive and conversion-oriented. The chatbots in the HTML5 banner establish real-time dialogues with potential customers, increasing brand awareness and conversion rates. While offering personalised experiences to customers, these constructs also create an efficient and interaction-oriented advertising strategy for brands.
Webtures Service Processes - The Road to Success
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Frequently Asked Questions About Conversational Marketing
As Webtures, we use popular social media platforms such as Instagram DM and WhatsApp in our conversational marketing activities. We also prefer Ingosa infrastructure for chatbots running in HTML5 banners and programmatic ad integrations.
These adverts offer consumers the opportunity to start a WhatsApp or Instagram DM conversation directly when they click on the advert. This enables fast and interactive communication with customers, which increases brand engagement and customer satisfaction.
AI-powered chatbots have the ability to instantly respond to customer queries, provide personalised recommendations and perform big data analytics. While this improves the customer experience, it also makes brands' marketing strategies more efficient.
Webtures' conversational marketing approach enables brands to communicate more directly and personally with their target audience. This offers an effective way to increase customer loyalty and increase conversion rates.
Programmatic ads play an important role in reaching the target audience. Webtures successfully integrates these two areas by using chatbot constructions in HTML5 banners that work within programmatic ads and increase customer interaction.