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Is paid sem completely driven by Google?

George Sevvo
George Sevvo
3 years ago 807 Views

Is paid search marketing completely driven by Google? I’m curious about this. Can you give me a technical explanation?

Is paid sem completely driven by Google? Answers

  • Debby Forton
    Debby Forton 04 December 2020 at 17:28

    Hello! When designing your search engine marketing strategy, start with analytics. For such voluminous work, a whole team of specialists is needed. Therefore, to guarantee the result, it is better to contact an SEO agency. A marketer, copywriter, programmer, designer, SMM manager will start working on the project. A different approach will be developed for each specific case, and a different set of methods will be used.

    Applying paid search engine marketing methods for website promotion, you will get tangible results after three months of work. This is how much time it will take to conduct analytics, develop an action strategy and implement it.

    Search engine marketing is one of the most effective website promotion methods. The main thing is to choose the right system of methods used and find good specialists for their implementation. But even in the most ideal conditions, you need to be prepared for the fact that difficulties may arise.

    The main disadvantages of SEM are:

    1. The need for deep site analytics
    2. Results may not appear immediately, but only after a few weeks or even months.
    3. The actions of competitors can significantly affect the effectiveness of your measures.
    5. Search engine marketing requires the efforts of high-class professionals.
    5. It would be best if you were prepared for significant financial investments.

    Search engine marketing has proven itself well in business because of its efficiency and the fact that its cost is lower than traditional advertising methods. Not surprisingly, its popularity is growing every year.

  • Webtures
    Webtures 27 July 2020 at 12:21

    In essence, you are buying a visit to your website instead of just ranking it organically. It should be noted that, although it is the most well-known platform, paid search marketing is not full completely driven by Google – other paid search platforms are available, such as Bing.

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