From the moment we took the authorization of Google Ads and Social Media accounts, we examined the accounts in detail. We quickly fixed problems with Facebook Pixel and Analytics codes. Before starting the advertising life, we set up the conversion tracking steps. It is a very important point in determining where and how much performance the ads come from in the future.
Together with the team work we did in the process of improving advertising performances, we were able to move the ads from scratch to the top with instant information sharing. The company's officials conveyed all information and transformations on this issue, both positive and negative. Every piece of information communicated has helped us fit our strategy in developing and improving ads. Although we encountered instantaneous fluctuations while the process was going on, we determined that we got more successful results from which word or which platform thanks to the conversion tracking. By trying to reach the right audience in the most accurate way, we were able to get more conversions with the same budget.