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Itopya Website

With ITOPYA, two of our main objectives were to create a roadmap to increase visibility on the organic side and transform into the most trendy IT e-commerce platform to please users. Within 5 months we have realized organic traffic growth of up to 1750% with our SEO and UX work plans.

Details
Itopya Website
Sector Technology

Our Services

Itopya Website SEO and UX Steps

Analysis

Itopya wants to be a leader company in IT solutions and Gaming products in a short time. The aim is to increase organic visibility and to be a trendy e-commerce platform that will satisfy users.

  • Planning of the category tree according to the required strategies
  • To be more visible in brand searches

Period

  • By changing the category URL structures, the URL structure was made SEO friendly.
  • Strategies specific to the targeted product groups were determined by changing the product URL addresses.
  • With the brand filter system, the search made by the users were targeted.
  • Strategies have been implemented to avoid duplicate content in areas such as category, brand and where traffic can be provided the most.
  • Visual changes were made to all pages that don't have a visual or correct image on the product detail pages.
  • Special strategies have been developed for pages that affect mobile performance and have absolute traffic loss.
  • By targeting searches specific to the target audience, an increase in visibility rates was achieved in all months from the beginning of the studies.
  • Special strategies were developed for sections that keep the page up to date, such as product reviews.

Result

  •  Traffic rates increased by 115%.
  • Category, product visibility increased over 100%.
  • A 60% increase was achieved in the number of words rank on the first page.

Statistics

255
First Page in 255 Word
115
Traffic Increase

İnci Akü Website

With our SEO strategy, we increased the organic traffic from 12,858 on December 20, 2016 to 41,385 as of November 30, 2017, and achieved a traffic increase rate of 222%


Röder Group Turkey

We achieved a 385% increase in organic traffic with SEO and quality content strategy.


Are you ready to rise?