444 4 915
444 4 915

Yargı Yayınevi

Yargı Publishing, one of the first publishing firms that come to mind when you say exam preparation, lowered their AdWords advertising budget thanks to our optimizations while no decrease has occurred in their financial turnover. We want to highlight that the advertising budget spent here is in a volume which numerically fulfills the market share.

Details
Yargi Publishing
SectorPublishing

Our Services

Yargi Publishing

Yargi Publishing ADS Process



How did we achieve that?

  • We have made the phone numbers on the site click-and-call compatible
  • We have generated exclusive event codes for Zopim and phone clicks and defined them as conversion
  • We optimize our AdWords campaign conversion-oriented, thus making our advertising more likely to be shown to people with a high probability of making phone calls or communicating through Zopim.
  • We have implemented a special budget and bidding strategy exclusive to campaigns and keywords that we have obtained the most phone call or Zopim conversion through.
  • We re-optimized deficient or malformed campaign setups.
  • We increased traffic and conversion numbers by establishing unformed effective campaigns.

As a result of these and other continuous optimization, we have increased phone calls and the number of bookings by 3 times!

Are you ready to rise?