Yargi Publishing
SectorPublishing
Our Services
Yargi Publishing ADS Process
How did we achieve that?
- We have made the phone numbers on the site click-and-call compatible
- We have generated exclusive event codes for Zopim and phone clicks and defined them as conversion
- We optimize our AdWords campaign conversion-oriented, thus making our advertising more likely to be shown to people with a high probability of making phone calls or communicating through Zopim.
- We have implemented a special budget and bidding strategy exclusive to campaigns and keywords that we have obtained the most phone call or Zopim conversion through.
- We re-optimized deficient or malformed campaign setups.
- We increased traffic and conversion numbers by establishing unformed effective campaigns.
As a result of these and other continuous optimization, we have increased phone calls and the number of bookings by 3 times!