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Kiğılı Website

How did Kiğılı, completely changed the design, software and domain, get through the top selling store in such 3 months as turnover with Webtures?

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Kiğılı Website
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Kiğılı Website SEO Step

Analysis

At the beginning of the project, there were two different sites, e-kigili.com and kigili.com, under the roof of Kiğılı. The main KPIs we have determined in order not to divide the current traffic and to increase the traffic of e-kigili.com;

  • To move e-kigili.com under kigili.com with minimum traffic loss.
  • To ensure that the e-commerce site can sell at a physical store level.
  • Ranking first in generic words such as suits, grooms and tuxedos.

Period

The works had to be carried out meticulously so that the design, software, domain changes to be made on the site wouldn't cause permanent ranking losses.

  • e-kigili.com moved to kigili.com without any loss of traffic.
  • In-site SEO competence has been improved.
  • Content strategies of competitors were determined with competitor analysis.

Result

Considering the competitiveness of the industry, we have implemented work planning by constantly following the innovations in both the competitor and search engines in order to compete aggressively, to be highly competitive in keywords and to remain a leader in this race.

  • The first page was reached in all of the targeted words in the first 3 months.
  • At the end of the 3rd month, the turnover of the most selling physical store was passed through the e-commerce site.
  • A 101% increase in organic traffic was achieved in a year.

Statistics

%101
Traffic Increase
70
First Page in 70 Word

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